Yuliverse (YULI): A New Web3 Gamified Social Platform

Empowering Traders2025-01-16 12:14:38

1. Project Overview

Yuliverse is a Web3 gamified social metaverse platform, a parallel alternative reality metaverse that provides players with a brand-new lifestyle. Yuliverse leverages location-based service (LBS) technology to transform users' lifestyles into crypto assets, building a new social content platform for Web3 users, inspired by Pokemon GO, Xiaohongshu, and WeChat Moments.
 
Yuliverse aims to merge on-chain and off-chain experiences by utilizing location-based services, offering a fresh on-chain commerce and consumer experience for the mass retail market. Users can upload content through the communication app, sharing it with their network using inherent social contexts. Users earn token rewards for actions such as uploading content, gaining views, likes, and shares on the platform. The Yuliverse ecosystem is designed to deliver highly authentic, culturally relevant, and organic content through these reward mechanisms. Users will enjoy high-quality content, curate and collect it, and become part of the platform's value chain. Yuliverse is creating an alternative platform with a focus on location-based content discovery, authentic creators, and crypto-economic incentives. Everyday users can earn rewards and monetize their contributions to a highly organic and genuine content network, aligned with the incentives of content creators. By employing Web3-based on-chain solutions, token incentives are transparently implemented within the platform.
 
 
 
Official Links:
 

2. Gameplay

Yuliverse is a location-based quiz, NFT nurturing, and card strategy game. Players can download the application from the App Store or Google Play Store. NFTs can be purchased as blind boxes or directly to unlock additional experiences such as NFT nurturing and battle modes. In Yuliverse, players can use default game characters in the free-to-play mode or participate in the on-chain economy through NFT characters and the Yuliverse token, $YULI.
 

Single-player mode:

Explore the rich and immersive world of Yuliverse. By completing tasks, purifying Terra, and uncovering hidden secrets, players can earn in-game currency $ARG and on-chain tokens $ART (currently revised to $YULI) along with other valuable rewards to level up their Yuli character. This mode provides the core gameplay experience, where players directly control their journey and interact with the game's environment and storyline.
 

Roaming (Automatic Mode):

The Roaming mode offers players a convenient way to passively earn rewards (similar to the “idle” modes in other games). In this mode, players can set their characters to automatically collect resources and treasures when they are not actively playing the game. To enable Roaming mode, players need to unlock specific characters and acquire limited Roaming tickets, which can be purchased through the official Yuliverse website. This mode is perfect for those who want to continue progressing and collecting resources in the game even when they can't actively participate. By using Roaming tickets, players can maximize their game earnings and ensure their characters continue advancing and exploring without constant manual input.
 

Social Game:

Yuliverse’s social game features include an LBS matching mechanism, pairing nearby players to complete tasks that require cooperation and social interaction. By integrating LBS, gamification, and on-chain/off-chain social interaction, Yuliverse builds an open and fair consumer behavior network. Social games enable players to connect with like-minded individuals, share experiences, and unlock new opportunities to earn rewards and enhance their gaming experience. Yuliverse also offers a variety of gaming options to suit different play styles and lifestyles.
 

3. Roadmap

The team has not disclosed a detailed roadmap for future plans.
 

4. Team and Funding

 

4.1 Core Team:

Chris Fung - CEO and Founder: Extensive experience in financial consulting, operations, team building and motivation, and business development. Served as Executive Director of Hong Kong-listed company China Saite Group International” from January 2019 to June 2022.
 
Note: The identities of other founding team members have not been publicly disclosed.
 
 

4.2 Employee Count:

According to LinkedIn, Yuliverse was founded in 2023 and is headquartered in Hong Kong. The company has 11-50 employees, with an 11% growth in total staff over the past six months. The average tenure of employees is 1.3 years.
 
 

4.3 Funding Status:

According to Rootdata, the team completed a seed round on April 6, 2023, led by LIF Capital, with participation from Archerman Capital, Animoca Ventures, TKX, Hummingbird Capital, and Lionrock. The specific amount was not disclosed.
 
On June 12, 2024, the team completed a $4 million Pre-A round, led by LIF Capital, with participation from Spyre Capital, Presto Labs, DWF Labs, Sending Labs, 2 Punk Capital, G20, CSP DAO, 071 Labs, Titans Ventures, Ultiverse, HC Capital, and others.
 
 

5. Community Engagement

 

5.1 Website Data:

 
According to Similarweb, traffic sources are primarily from Indonesia, followed by Japan, Pakistan, Vietnam, and Germany.
  • Global visits in December 2024: 19K
  • Average visit duration: 1 minute 2 seconds
  • Pages per visit: 7.39
  • Bounce rate: 32.62%

 

 
Community Size and Engagement
  • Twitter/Telegram/Discord Followers: 1.18 million (High)
  • Twitter Post Views (Non-Event Content): 12K per post (Relatively High)
  • Community Engagement: 2 posts/hour (Relatively Low)
  • Industry KOLs/Projects Following on Twitter: 120+ (High)
  • KOL Weekly Tweets/UGC Posts Discussing the Project: 10 posts (High)
  • Other Project Recommendations/Interactions: OKX Web3 Wallet, Bitget Wallet, Linea, Shards Protocol, Trusta Labs, Bitcoin Cats, Gamestarter, SuperWalk, Sparkle, Asterix (Many)
 

6. Tokenomics

 
Token Details
  • Token Code: $YULI
  • Total Supply: 8,000,000,000
  • Initial Supply: Approximately 9% of the total supply
  • Token Contract Address: Not yet released (to be deployed on the Kaia blockchain)
 
Token Utility
The $YULI token will be used for in-game transactions in Yuliverse’s future marketplace. In upcoming PvE and PvP battle modes, $YULI will be consumed in card battle systems and betting mechanisms. Additionally, Yuliverse plans to introduce $YULI as a key utility for future social features, enabling content creation, curation, and sharing.
 
$YULI will also incentivize content creation within the SocialFi ecosystem. Content creators, users, and curators can earn $YULI by contributing to the social network. Furthermore, $YULI will support advertising promotions and incentivized on-chain activities.
 
Within the game, $YULI will function as a transactional fee. A portion of the tokens used will be burned to reduce the total supply, while the remainder will be allocated to a community fund pool, managed and redistributed according to community practices.
 
Yuliverse's tokenomics aim to create a fair and attractive economic environment that rewards players for active participation and contributions to the platform. Early adopters will benefit from a POS-like system, earning NFT and premium character rewards while generating $YULI emissions by participating in the ecosystem.
 
On the social content platform, users will be incentivized to post, curate, and share content in a system resembling PoW to promote engagement within the network.
 
 
Additionally, Yuliverse plans to use $YULI as a merchant settlement currency, further enhancing its utility and creating additional demand as the platform scales.
 
Token Allocation
 
 
 
 

7. GameFi Token Market Capitalization Comparison

 
 

8. Conclusion

 
Team Background The project has secured $4 million Pre-A funding, led by LIF Capital with participation from Archerman Capital, Animoca Ventures, DWF Labs, Ultiverse, and other renowned investors. The founder, previously an Executive Director at the Hong Kong-listed company China Saite Group International”, brings extensive experience in financial consulting, operations, team building, and business development.
 
Gameplay Players can use default game characters in free-to-play mode or engage in the on-chain economy with NFT characters and the $YULI token. The game offers multiple modes, including “Single-player,” “Roaming Automatic Mode,” and “Social Game,” allowing players to maximize their earnings while ensuring character progression and exploration. Players can connect with like-minded individuals, share experiences, and unlock opportunities to earn rewards while enhancing their gaming experience.
 
Token Utility The $YULI token will be integral to in-game transaction fees, merchant settlements, card battle consumption, betting systems, content creation, and curation. It will also incentivize advertising and on-chain activities, ensuring its utility extends across multiple facets of the ecosystem.
 
User Benefits Content creators, users, and curators can earn $YULI by contributing to the social network. Players can earn rewards by completing tasks, purifying Terra, and uncovering hidden secrets, providing a variety of ways to generate value in the ecosystem.
 

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